By Ted A. Baker, CEO, Muncie Innovation Connector, Inc.— MUNCIE, IN—For many business owners, marketing can feel like a collection of disconnected activities, such as a social media post here, an advertisement there, an occasional email campaign, or a new website. But effective marketing is much more than simply getting a business noticed. Done well, it creates a system that attracts customers, builds trust, generates opportunities, and ultimately drives growth. That is the focus of “Marketing Mastery: Marketing That Drives Growth,” the first session in the Innovation Connector’s new Business Impact Masterclasses Series, scheduled for Thursday, September 24, 2026, from…