Photo by: iStockphoto

Ball State Digital Expert Says Super Bowl Ads Costly But Effective

By: Ball State Division of Strategic Communications— Although costly, Super Bowl ads have a great return on investment. Despite the continuing fragmentation of the television audience, the Super Bowl remains one of the few events that can attract a vast audience. Because of that, it remains one of the few…

Spencer Grady and Allie Dietz. Photography by Kip Shawger. Choreography by Sidra Bell.

Arts & Culture Council Hosts First Thursday With Sidra Bell Dance Showcase

By: Braydee Euliss— Following their first event last December, Muncie Arts & Culture Council resumes hosting pop-up events in the GearBox: Muncie, the former Cintas building, on First Thursday February 4, 5–8 PM. Visiting choreographer Sidra Bell will showcase brand new choreography with the help of several BFA Dance Majors from…

Cornerstone’s Spring 2016 Arts Programs Classes. Photo provided.

Cornerstone’s Spring 2016 Arts Programs Classes

By: Jessie Irwin— Explore your creative side this spring with Cornerstone’s diverse class offerings for the spring 2016 session. Classes begin Monday, February 1 and run through Friday, April 29. Classes are offered for youth, family and adults in the areas of visual arts, dance, music, martial arts, and theatre….

Photo: Lucasfilm.com

New Star Wars Movie Will Have an Economic and Pop Culture Impact

By: Ball State University Division of Strategic Communications— From an economic and pop culture standpoint, “Star Wars: The Force Awakens” may be the biggest movie event in this or any other galaxy, says Alex Kartman, a Ball State telecommunications instructor. Nearly 50,000 tickets have already been sold for the Dec….

Muncie Area Happenings and Events. Photo by: Mike Rhodes

Muncie Area Happenings and Events, Dec 11-19th

By: Mike Rhodes— The Muncie Visitors Bureau creates a weekly compilation of all sorts of cool events that take place in the Muncie area. Their content includes events, exhibits, and more. Kudos to Shonda Kane of the Muncie Visitors Bureau for assembling all this information. No small feat. The Muncie…

Indiana Bicentennial Torch Relay

Indiana Bicentennial Torch Relay Torchbearer Nominations Due Dec 31st.

By: Nancy Carlson—(Note: Nominations end December 31, 2015. Don’t put it off!) The Indiana Bicentennial Torch Relay is now accepting torchbearer nominations from the public. Torchbearer nominations recognize Hoosiers who demonstrate exceptional public service, excellence in their profession, acts of heroism or volunteer service to their neighborhood, community, region or state….

Photo by: Kishel Photography Studio

Muncie Civic Theatre to Present ‘Sensory Friendly’ Miracle on 34th Street

By: Chris Griffith— Muncie Civic Theatre proud to present a special performance for any families who would benefit from a sensory friendly performance of the holiday classic Miracle on 34th Street, on Saturday, December 12th at 2:00pm. Miracle on 34th Street is a heart-warming and humorous classic that helps audiences rediscover the…

Photo by: Mike Rhodes

Minnetrista Events in December

By: Sam Condon— Human Plus: Real Lives + Real Engineering Through January 3, 2016 Discover compelling stories of engineers and users who design and use technologies to help themselves and others achieve their goals—from everyday routines to lifelong dreams. Explore and create a range of low tech and high tech…

Holiday YART Event comes to Canan Commons December 3rd. Photo: Mike Rhodes

Holiday YART Event Coming to Canan Commons

By: Jennifer Johnson— YART is Coming! Again! YART is a Yard Sale for Art! YART began in Muncie, Indiana with students at Ball State University and continues in several U.S. cities. The Muncie YART is now held Downtown, twice a year, Spring and Fall, on the First Thursday of every…

Holiday Handcrafter’s Showcase and Marketplace comes to the Delaware County Fairgrounds this weekend. Photo montage: Judy Cloud

Holiday Handcrafter’s Showcase and Marketplace Comes to Fairgrounds

By: Judy Cloud— The 27th annual Holiday Handcrafter’s Showcase and Marketplace will return to the Delaware County Fairgrounds in Muncie on Friday, November 20th and Saturday, November 21st. The Holiday Handcrafter’s Showcase and Marketplace is a great way to kick-off the holiday season. It’s a multi-class show presenting the latest…