By: Mike Rhodes—
There’s no better gift to give a loved one than a beautiful Heidi J Hale piece of custom, handcrafted jewelry.
Every piece of Heidi J Hale jewelry is designed and handcrafted by an army of thirty skilled metalsmiths, artisans, and craftspeople from their downtown Muncie location. Even though they operate from Muncie, with their popular online store, Heidi J Hale Designs is a global operation. As of this writing, the Heidi J Hale Facebook page has amassed 668,889 followers and fans worldwide. That’s almost 10x the population of Muncie. Hale says,”People don’t realize the volume we produce. And the size we are. And we do it all from Muncie, IN.”
Hale shared a story about one of her customers who discovered the downtown Muncie location. “A few years ago one of our out-of-town customers ordered something from our online store and just loved it,” she said. “Her daughter happened to be attending Ball State and while visiting her daughter and walking downtown, she spotted the Heidi J Hale sign outside our downtown shop. She had no idea the company was in Muncie and was so thrilled to be able to walk into the shop and see all of our one-of-a-kind pieces and the production area, too.
Video above courtesy of: The Innovation Connector. Heidi J Hale Designs: Excellence in Innovation Award Recipient.
While Heidi J Hale Designs offers a wide variety of jewelry items, here are some of their most popular items:
The Handwritten Collection
The Handwritten Collection includes jewelry crafted with unique, personalized messages from your own handwriting. There’s no need to mail your sample—you can simply take a photo of your message and upload it to the Heidi J Hale website right from your smart phone. Your message can then be added to sterling charm bracelets, necklaces, banded cuff bracelets, and more.
The Namedala® Collection is one of Heidi J Hale Designs newest offerings. Through the use of computer-aided design, customers may add a number of names to be included into an original Namedala piece and the artists at Heidi J Hale will craft a highly personalized, one-of-kind necklace, chain bracelet, tassle necklace, ring or other jewelry with your provided names. They take your name(s) and weave it into a design that is completely unique to you. Namedala pieces are one of their most popular products right now, currently selling over 2,000 individual pieces a month.
Say It Collection
The Say It Collection is a line of custom engraved jewelry in sterling silver, leather, and other fine materials. These rings, necklaces, bracelets, and earrings can be customized with children’s names, fur babies, words with a special meaning to you, cufflinks, or just let your creativity run wild!
Heidi J Hale designs is so much of a global force in the jewelry business that Hollywood has now taken note of the company!
In last month’s Netflix release of the movie, The Highwaymen, a Heidi J Hale designed “Sheriff’s badge” is seen in the movie. The prop company contacted Heidi J Hale Designs to create the piece. Heidi’s father, Jeff Johnson, who also works for Heidi J Hale Designs, crafted the piece for the movie.